TomandSteve were brought on-board by Apella Advisors to produce a hero video for Plastic Energy, pioneers in advanced plastic recycling. The goal was to highlight the company’s cutting-edge, proprietary technology and communicate their deep-rooted expertise, built over more than a decade of real-world operational experience from their plants in Spain.
The video also looked to the future, showcasing Plastic Energy’s expansion into Europe with the development of two new facilities in the Netherlands and France. Through dynamic visuals and clear storytelling, the piece reinforces Plastic Energy’s position at the forefront of sustainable innovation in the circular plastics economy.
Plastic Energy – Powering the Circular Transition
Behind the scenes with TomandSteve
Over the course of four weeks, we travelled to Geleen in the Netherlands, just outside Paris in France, and to Plastic Energy’s laboratory in Loughborough, UK. We captured over 400GB of footage, which was carefully edited down into a powerful and engaging 4-minute hero video and animation piece.
Whilst Tom and Steve were on site capturing interviews and engaging content from the Plastic Energy sites, back in the studio the team were busy creating motion graphics to complement and support and help explain the more complex parts of the recycling process.
This film now serves as a key communications tool for Plastic Energy, helping them present their innovative, proprietary technology to new audiences and stakeholders. It plays a vital role in supporting future developments, investment opportunities, and the continued expansion of their international presence.
Let TomandSteve tell your story.
TomandSteve specialises in producing video and animation content, helping businesses communicate complex ideas in a clear, visually compelling way. Whether it’s explaining your current offering, future plans, or engaging clients, stakeholders, and potential investors, we make sure your company story lands with impact.
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