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Unibet retained TomandSteve as their Digital Content Production agency for 4 years in a row, and in that time commissioned us to make literally thousands of pieces of Sports and Casino Gaming content. Here we’ve selected a few of our favourites, get in touch if your looking to commission some content in the gaming-sphere, as undoubtedly we’ve produced a similar project before and have vast experience in knowing what works with online audiences.

Unibet Premier League of Darts – Pranked!

We pranked the worlds greatest darts players to launch Unibet’s sponsorship of the Premier League of Darts. We developed all of the ideas that were presented to the Darts Players, sourced and cast the actor posed as the head of Unibet, and hid 7 cameras in a hotel conference room, generating possibly one of the best Darts videos of all time. World Number One Michael Van Gerwin couldn’t believe how we’d tricked him, and certainly remembered the prank every-time we met him there after.. “Hey TomandSteve, where are you hiding the cameras today!”


Birmingham Bears Top Tips

Working with New Zealand International Jeetan Patel, we created this top-tips video on bowling in the T20. This video formed part of a series of three videos, however we produced multiple videos with Birmingham Bears to highlight Unibet’s partnership, including content for their match-day big-screens and loyal fanbase on social media.


You Laugh – You Lose!

Football Legend Jermaine Jenas’s and Lynsey Hupgrave, tough it out in a ‘You Laugh – You Lose’ challenge.



Jermaine Jenas’s Expert Minute

We developed a very cool studio set-up that let us preview large upcoming sports matches with celebrity football pundits such as Jermaine Jenas, Glen Hoddle, Graeme Swann, and many more. We used this device to highlight and preview Champions League, Premier League and World Cup Football, International Cricket and even the American SuperBowl.


Aston Villa Shirt Give-Away with AVFC Legend Dion Dublin

To celebrate the sponsorship activation launch and the new Aston Villa x Unibet shirt deal, we had ex-AVFC legend Dion Dublin surprise loyal fans at their house on match-day, with a personalised shirt and invitation to join him for a Bettor Experience at the game.


Unibet – Play On The Pitch – The Unibet Cup

It’s a chance of a lifetime! Unibet gave fans the opportunity to play on the pitch at Villa Park, we captured the highlights to keep forever, and to help show those people who didn’t make it to the special day how great a partner Unibet were.


Aston Villa 2017/18 Wrap Video

We produced a huge amount of content for the Aston Villa fans during the 2017/18 season, ensuring that they got a ‘Bettor Experience’ than ever before with surprise and delight rewards and money-can’t-buy experiences throughout the season. This wrap video highlights a few of our favourite moments from the launch of their 2017/18 shirt, through to the end of season play on the pitch experience.