Erskine provides unrivalled support to Veterans in Scotland, through four care homes and a Veterans Village, comprising of 44 cottages, an Activities Centre, five Assisted Living Apartments and 24 Transitional Supported Apartments.
We were delighted when they approached us asking if we would produce a series of animations for them that they would host on their website, social channels and also as a TV advert campaign.
The series of work comprised of two Tv adverts and Two social edits, the brief was that we were to produce an animated piece of content that would really showcase the warmth and feeling of comradeship veterans who stayed at Erskine experienced. We achieved this by using lovely warm tones of colour from Erskine’s brand pack, and by also creating an almost dream-like transition device, as well as making the characters aesthetically soft and charming.
Leaving a Legacy – TV Campaign
Veterans’ Gateway are another lovely charity who called upon TomandSteve’s animation skills to help deliver messaging as a first point of contact for veterans seeking support and to help communicate points of interest to the Armed Forces Community as they join Civvy Street.
Leaving the Forces is a big change in life, there are many day to day elements that Serving Personnel need to remember as they are taken care of in day to day life when Serving. Our animation takes people on their journey to Civvy Street giving some helpful pointers to plan for along the way.
Life on Civvy Street is very different to when serving in the Armed Forces, Veterans’ Gateway commission this video so highlight some of the changes to help serving personnel prepare.